A Trailmix of news and opinions *in a NEW FORMAT*
I have forwarded the RFP to my agency hahaha
Excellent information and insight as always. I personally want solid content and don't care about throw-away graphics - running likely has the most boring photography of any sport - but the calendar was good and the graph excellent.
Thanks for linking to UTMB’s PR proposal. Maybe you could do a deep dive about what it shows about their strategy?
I have forwarded the RFP to my agency hahaha
Excellent information and insight as always. I personally want solid content and don't care about throw-away graphics - running likely has the most boring photography of any sport - but the calendar was good and the graph excellent.
Thanks for linking to UTMB’s PR proposal. Maybe you could do a deep dive about what it shows about their strategy?